Problem
Online platforms are increasingly being used to spread misinformation, fake news and intolerant messages. It is often incredibly difficult to discern between what is true online, what sources to trust and when to share and not to share certain information. Critical thinking skills are vital for young people to be able to decipher between what’s real on the internet and what’s not. But evidence shows that many youth across Asia Pacific still lack basic digital literacy skills to ensure they are engaging in online spaces in a safe and positive way.
Approach
i. Asia Pacific Regional Media Literacy Google partnered with Love Frankie and Hong Kong University to support three selected organisations from across Southeast Asia to design and deliver locally-relevant media literacy content through direct instruction and online engagement. Love Frankie is the creative and strategic communications partner for the program and is building the capacity of non-profit partners to design locally-relevant media literacy curricula through an engaging video content series and accompanying teaching toolkits. Love Frankie played a mentorship role throughout 2019 working alongside implementing partners on creative content development with a focus on measurable, impactful messaging and materials. ii. Indonesia Digital Literacy Love Frankie kicked off Project Inspire, a digital literacy program designed to equip students with critical thinking skills and empower them to create context-specific positive narratives that promote tolerance and build resilience to misinformation and hate speech. Convening a unique consortium of partners including Maarif Institute, Cameo Project, PeaceGen and RuangGuru, Love Frankie delivered an innovative and scalable digital literacy and character building program that trained teachers and developed over 600 student-led videos and multimedia content through unique series of roadshows, student-led content, and an interactive online curriculum made available on Ruangguru’s online learning platform.
Impact
i. Media Literacy: Throughout the year-long program, we reached more than 11,000 young people and housewives. ii. Digital Literacy: We reached 140,000 students through an innovative digital literacy curriculum and a series of workshops in high schools in 10 cities across Indonesia; 300 teachers trained on applying digital literacy modules in classroom in 5 cities; 2,000 students engaged in the creation of youth-led content to promote tolerance and diversity. We also created a digital platform where students could upload homemade digital magazines using knowledge they learnt from the workshop. The platform saw the submission of 372 school magazines and more than 50,000 students from 408 schools registered on the platform. You can view the videos produced on MAFINDO's YouTube page.Services
Project management, NGO capacity building, creative content design and development, impact evaluation
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